How is it possible to sell a kitchen at 30 per cent below market price? Why are hot dogs cheaper in IKEA than in the supermarket? How can IKEA sell the Lack table at half the price it was when it w...
This book represents the first anthropological ethnography of Ikea consumption and goes to the heart of understanding the unique and at times frantic popularity of this one iconic transnational sto...
Sara Kristoffersson's compelling study provides the first sustained critical history of IKEA. Kristoffersson argues that the company's commercial success has been founded on a neat alignment of the...
CUSTOMIZE YOUR FAVORITE IKEA(R) HOME FURNISHINGS WITH DIY PROJECTSYou love IKEA(R) for its affordable, high-quality home furnishings. Now thanks to this book's DIY decorating projects, you can easi...
The basis for the major motion picture The Extraordinary Journey of the FakirA charmingly exuberant comic debut, The Extraordinary Journey of the Fakir Who Got Trapped in an Ikea Wardrobe is the gl...